A Facebook shower curtain…so you can’t even escape the social network in the tub. (Just place your showering self in the transparent square to complete the look.)
It’s pretty lame they didn’t “tumble” about it. There was definitely room in there somewhere. After all, yogurt demands a lot of real estate…
Marketoonist Tom Fishburne
“…just because you got someone to “Like” your fan page, there is no guarantee your post will ever actually be read. If you are not interacting regularly with each fan, the reality may simply be that your posts are displayed too far down on your followers’ wall to even get seen.
Even when your status update does get noticed, the inherent “noise” of social media is such that the impact of a Facebook post is simply not the same as the impact of an email message.
I recently sent out two concurrent blasts. One to my email list and one to my Facebook fans. At the time I had 3850 fans on Facebook and an email list of 4638 subscribers.
Take a look at the difference in the results…”
Redefining what it means to have an “unforgettable” birthday…
Facebook Flashmob of the Day: A German teen named Thessa pulled a Kate Miller and inadvertently listed her birthday party as a public event on Facebook, prompting 15,000 to RSVP.
A cancellation notice went unheeded, and several hundreds showed up to celebrate Thessa’s Sweet 16. The birthday girl herself, however, was nowhere to be found, having split just before the revelers arrived.
“It was by and large a peaceful party,” said Hamburg Police spokesman Mirko Streiber. “There were some fires set alight, some acts of violence and with considerable alcohol consumption there was some property damage. There have been larger organised birthday parties in Hamburg but this may be the largest unorganised birthday party ever.”
I suppose once you become larger than life, you need to spice up your day-to-day philosophies. Of course, this “spice” is not just for your own personal gain. Nope, in Mark Zuckerberg’s case, it seems it’s also to give his PR people strange new angles to pitch to Fortune and Mashable.
In case you haven’t heard yet, Mark has a new personal challenge for this year: he’s not eating meat unless he slaughters the animal himself. Fortune explains that this news first surfaced from…what else? A Facebook post. On May 4, Zuckerberg posted a note to the 847 friends on his private page: “I just killed a pig and a goat.”
I’m not quite sure what the “right” reaction is to this, but my immediate thought is:
…alright, sure. Fine. Sounds good to me. Now why does this get you top-tier coverage?
(via karaemerson)
There are some days when we would all prefer not having to answer to a wall of opinionated strangers. Case and point, Burson-Marsteller’s Facebook wall.
Regardless of your thoughts on the overall situation, this is a good brain teaser to wrap your head around. What’s the appropriate way to deal with this situation via social media channels? Clearly, it’s not deleting negative comments…
Wonder what their first (post-crisis) wall post will be.
The most recent post from Burson-Marsteller on its Facebook wall proudly announces: “Burson-Marsteller is named North American Agency of the Year at the SABRE Awards.”
Thirty-one people have “liked” that update from May 11; two people offered sincere congratulations, and another three people, well, they provided a different take.
“Wow, PR awards are less meaningful than Grammies,” wrote Tyler Hurst, a self-described writer and sometimes publicist.
Flip the page to comments on B-M’s wall from Facebook users, and it becomes clear that this negative sentiment toward the PR firm has not subsided since the media outed the firm’s “smear campaign” on behalf of its former client Facebook.
“As a PR practitioner with ethics, I am embarrassed by your decision to do business in this manner,”writes Gail Benge Kent. “You have sullied the profession and given fodder to those who say we are all flaks [sic] and can be bought for enough money. Shame on you.”
Comments likes this continue to appear on the company’s wall. (excerpt)
“However you describe this week’s debacle—sleazy, unethical, or just plain stupid—all of us in PR will pay for it with a sustained black eye and a loss of credibility.
The “Whisper-Gate” scandal that leaked out this week involving search-engine king Google, social media maverick Facebook, and storied public relations firm Burson-Marsteller should have every PR agency reexamining its ethics policy.
Before this incident, just about any agency would have started drooling if Facebook had called up to hire it for a media campaign. It’s Facebook, after all—weeks away from a multibillion-dollar IPO and known to anyone with an Internet connection (excerpt).”
Wow, this is horrifying. Definition of a PR nightmare. I cannot even imagine the crisis comms steps needed to pull all involved parties out of this one.